Design of 3 keyvisuals for an advertising campaign. The first illustration visualizes in abstract, technical form the refractive behavior of light rays traveling through an intraocular lens (IOL). The second keyvisual thematizes in a similar style the results of a corneal topography in keratoconus, i.e. a progressive protrusion and thinning of the cornea of the eye. The third illustration visualizes the results of a corneal topography in a patient with astigmatism, i.e. a distortion of the incoming light into the eye due to an irregular shape of the cornea.

 

Project details: 

Content: three illustrations

Utilization: Website, brochures, advertising campaign

Specifications: 3500*3500px

Client: Fanthomas / Heidelberg Engineering

The rights of use of the images shown here belong to the client, use is not permitted. The images are protected with watermarks

 

 

astigmatism corneal topography

Keyvisual of a corneal topography in astigmatism

 

 

intraocular lenses raytrace

Keyvisual on the refractive behavior of light rays through an intraocular lens

 

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