Mode-Of-Action animations
Mode-of-action (MoA) animations are a powerful tool to explain the mechanism of drugs or therapies in a clear, vivid and understandable way.
Mode-Of-Action animations
Mode-of-action (MoA) animations are a powerful tool to explain the mechanism of drugs or therapies in a clear, vivid and understandable way.
3D animations are the tool of choice, especially for topics involving physiological or cellular processes. In this way, abstract and possibly very complex processes can be conveyed to the viewer. Using 3D animation, the otherwise invisible processes inside the body can be staged in an impressive world of images.
MoA animations
A mode-of-action animation explains cellular changes on a functional or anatomical level, which result from the interaction of the organism with a substance. Mode-of-action animations describe processes at the cellular level, whereas a mechanism-of-action animation explains them at the molecular level. A simple example would be a substance that docks onto a receptor and blocks it. This prevents the production of an endogenous messenger substance that is present in the body in excess due to a disease. The blockade restores the natural state. Or the animation focuses on the formation of proteins in the body that can be used as biomarkers to diagnose diseases or monitor the course of illnesses
Animations of normal physiological processes
Of course, the normal physiological processes of the body can also be shown and explained in a 3D animation. For example, the role of insulin in regulating blood sugar levels, the individual processes in other hormone cascades, etc.
Showreel Mode-Of-Action animations
The rights of use of the video sequences lie either with MedicalGraphics or with the respective clients. Music: Ian Alex Mac – Attribution 4.0 International (CC BY 4.0).
